About Liquid I.V.

Liquid I.V. is a functional hydration company based in Los Angeles, CA. Acquired by Unilever in 2020, Liquid I.V. is the #1 powdered hydration brand in America, delivering superior hydration than water alone. Liquid I.V. utilizes LIV HYDRASCIENCE™, a science-backed formula designed with an optimized ratio of electrolytes, essential vitamins, and clinically tested nutrients to turn ordinary water into extraordinary hydration.

Liquid I.V.’s great-tasting flavors contain 3x more electrolytes than the leading sports drink, have 5 essential nutrients and vitamins, and are vegan, gluten-free, non-GMO.

Liquid I.V. believes a healthier world for all begins with equitable access to clean and abundant water. The brand partners with leading water, humanitarian, and community-based organizations to advance innovative solutions and help communities both expand and protect their clean water access. To-date, Liquid I.V. has donated over 54 million servings to people around the globe and has committed to donating a total of 150 million servings by 2032. Over 1% of the company’s revenue goes directly to its impact program.

Liquid I.V. is available online and in-store at over 40,000 retailer doors across the United States. Liquid I.V.’s product offerings include Hydration Multiplier ® and the brand’s most innovative launch to date, Hydration Multiplier® Sugar-Free. Additional product offerings include: Hydration Multiplier® + Energy, Hydration Multiplier® + Immune Support, Hydration Multiplier® + Kids, Hydration Multiplier® + Gut Health, and Hydration Multiplier® + Sleep.

To learn more, visit www.liquid-iv.com and follow @liquidiv on Instagram, TikTok, Facebook, and X.

About the role:

Liquid I.V. is looking for a motivated, fast thinker who thrives in a fast-paced environment to join our Marketing team as the Sr. Marketing Project Manager.

This person will lead the establishment of core processes and manage initiatives through to fruition. This involves leading the execution of all campaigns and new product launches for Liquid I.V., as well as partnering with our team to create a new campaign process, and work to constantly refine and improve it.

This role will be the backbone of the marketing team overseeing all major initiatives for the department and operating as ‘Chief of Staff’ to the VP of Marketing. They will be a key cross-functional touchpoint – bringing multiple departments together to achieve groundbreaking activations. The ideal candidate is a highly organized intrinsic leader – taking the reins and motivating others to strive for excellence while delivering assets on time.

Functions and duties of this role include, but not limited to:

• Results:

• Build baseline and KPI’s to meet efficiency and on-time metrics for product and brand campaign launches.

• Develop weekly report for head of marketing to manage status of projects upwards and call out any outstanding requirements.

• Build organizational processes, ways of working, and thought frameworks to optimize portfolio alignment and on-time campaign launches.

• Cross Functional Processes:

• Partner closely with cross-functional teams including Sales, Brand, Creative, Innovation, and Operations across the org to ensure a coordinated and deliberate approach towards launching complex projects.

• Lead cross-functionals meetings with Leadership Team that bring together multiple departments with a single goal in mind.

• Identify opportunities to change or improve processes across Marketing, Media, Regulatory, etc.

• Manage timelines/project calendars for launch campaigns, creative and content projects, brand partnerships and activations, ecomm initiatives, and digital media production.

• Introduce new technology options that can help operationalize our work and create better work streams.

• Strategy:

• Work alongside leadership to develop organizational operating strategy.

• Build decision making frameworks and cross functional processes to facilitate long term portfolio management and integrated go to market calendars.

• Lead communications and change management for all process optimizations.

• Internal Marketing:

• Facilitate Marketing Leadership meetings to ensure strategic workstream alignment.

• Manage integration and organization of projects across Marketing, CMI, Brand, Innovation, and Sales.

• Support our VP of Marketing in mapping workflows for the whole department across all projects that are in-motion.

• Manage the day-to-day operations of our growth advertising projects, ranging from FB ads to direct mail campaigns to innovation launches.

• Create all campaign and recap decks with information from various departments.

• Support brand marketing initiatives, specifically new launch campaigns.

• Attend all project briefs, deeply understanding the objectives, deliverables and watchouts that may arise throughout the creative development process

• Actively participate in internal creative reviews and provide guidance to ensure all work delivers against the marketing strategy and project timelines.

• Build asset trackers to ensure content, creative and video are on time for campaign delivery.

• Run weekly team status meetings to ensure projects are tracking on time.

• Manage deliverables (and specs) spreadsheets for 360 campaign launches.

• Financial Responsibility:

• Determine baseline and metrics to improve ROI and higher asset delivery per spend.

• Manage budgets and inbound invoices and trackers.

• Learn the SOW, Deal Summary, and legal/contracts workflow and help shepherd documents through the process where applicable.

• Provide proper communication in a variety of formats to ensure that stakeholders and senior management are in the loop with progress and roadblocks.

• People Management:

• Manage one or more people to manage:

• Track creative deliverables, outstanding needs, and feedback log.

• Team asset librarian & data manager (organize and tag content in digital asset management system).

• Manage product requests/shipping for creative shoots

• Coordinate creative toolkit drops + QC assets and delivery

• Work directly with creative director, content team and designers daily

• Schedule pre-production meetings between designers and 3rd party vendors

• Develop staff and capability training.

Qualifications:

• Bachelor’s degree in graphic design or related field.

• 10+ years of experience in project or traffic management in an advertising agency or in-house agency environment is preferred.

• Asana and Wrike expert.

• Experience in developing and communicating workstream and workflows.

• Experience prioritizing multiple projects and tasks with changing requirements.

• Incredibly strong attention to detail.

• Excellent communication skills.

• Strong organizational and teamwork skills, ability to multi-task.

• Ability to work in a fast-paced setting under tight deadlines with strong project and time management skills.

What We Give:

• 100% company-paid medical, dental and vision insurance for employees (PPO, HMO and Kaiser options).

• A 401k plan with company match, short and long-term disability coverage.

• A generous PTO and sick policy that includes 13+ paid annual holidays.

• Wellness classes (fitness, mental health, nutrition, finance, etc.).

• An Employee Assistance Program, including membership for guided meditation for all employees.

• Monthly tech and wellness stipend.

• Opportunities to participate in our Giveback Mission to help Change The World.

• Copious amount of Liquid I.V. product to keep you Fueled for Life’s Adventures!

Work Environment:

• Typical office environment with flexibility for industry events.

Candidates must be authorized to work in the United States without sponsorship.

The expected base salary range for this position is $130,000 to $145,000. The exact base salary is determined by various factors including experience, skills, education, geographic location, internal company equity, and budget.

This job description indicates in general the nature and levels of work, knowledge, skills, abilities and other essential functions expected of the role. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required. It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. Ability to competently perform all the essential duties of the position, with or without reasonable accommodation, demonstrated commitment to the company’s mission, and the ability to work productively as a member of a team or work group are basic requirements of all positions at Liquid I.V.

We are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve. We know that the happiest and highest performing teams include people with diverse perspectives that encourage new ways of solving problems, so we strive to attract and develop talent from all backgrounds and create workplaces where everyone feels seen, heard, and empowered to bring their full, authentic selves to work.

Liquid I.V. is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law.